24/7 Business Briefing Call Outline

(modified 9/8/04)

Wednesday at 8:00 PM EST 

 (646) 519-5830 SPEAKER Pin 4126#, Listener Pin 4177#

NOTE TO ALL SPEAKERS: DON'T READ THIS SCRIPT ON THE CALL!!!
This is an outline of what we want to cover on the conference calls. Feel free to use it "as is" or add your own comments and ideas. The key is to make the call sound as if it is not scripted. If you read this script, it will greatly diminish the value of the calls for everybody.

>> NOTE: The calls must be completed in 15 minutes. <<

When you call in on the speaker line (Pin 4126#), you are not muted out when the rest of the callers are muted out. This means that if you have background noise where you are it will disrupt the call for everybody. Since *6 will not mute you out, it is your responsibility to either...

a) Find a very quiet place to conduct the call... or

b) Get a phone with a mute button and use it when you are not speaking on the call.

When you are not speaking on the call, call in on the regular line (Pin 4177#). Also, DO NOT call in on a speaker phone or use the computer to call in (or shut off your microphone.) 

DO NOT call in using CDI ...  we have encountered issues with CDI on the speaker line.

All of this silly stuff is crucial to the success of the system and YOUR team!

Notes For The Greeter

The Greeter has 3 main functions: 

1) Enthusiastically greet guests and members on the call.

2) Make sure that there is no "dead air time" while we are waiting for the call to begin.

3) Get the call started on time by introducing the Host (main speaker).

As the Greeter, be sure to be on the call 10 minutes before the official start time. Let the callers know who you are and where you from. Ask people calling in to,

"You've reached the Private, Invitation Only 24/7 Business Briefing - please introduce yourself and tell us where you're from."

In the early stages, there will not be a whole bunch of people introducing themselves. The important thing is to make sure to keep the introductions moving,  but make sure that you give people a chance to chime in. In other words, whenever you hear uncomfortable silence it is your job to speak up and say something like... 

"We have some dynamic speakers on the call today from all over the country/world who are going to share some very exciting information with you today... If you are just joining us on the call, please let us know who you are and where you are calling in from."

"If you have never been on one of our 24/7 Business Briefings, folks, you are in for a real treat. Please let us know who you are and where you are calling in from."

"This system has really changed my life, folks, and I know it will do the same for you. If you're just joining us, please let us know who you are and where you are calling in from."

"If you're looking for a way to change your financial future and/or spend more time with your family, you can stop looking... you've found the right place. Please give us your name and the state you're calling from."

"It doesn't matter what your background or experience is, we have a system that will work for you! Please introduce yourself and tell us where you're from."

Note: Don't chide people (who are uncomfortable introducing themselves) by continually asking them to speak up because "we know you are out there." This will only make them more uncomfortable and there is a good likelihood that they will hang up.

(Important: The Host mutes the call before being introduced by the Greeter (*5)

When it is time to introduce the Host (1 or 2 minutes after the scheduled start time) be sure to give a glowing and enthusiastic introduction. Take the time to get a short bio from the Host and make your introduction. The more impressive an introduction you provide, the more likely it is that the guests will pay close attention to the call.

> Introduction (Host ... 6 Minutes)

(Host) Thanks ____________ and hello everybody! Because we respect your time, we're going to get right to it. Here's what we're going to cover on the call today. Our goal is to help you visualize the potential of this system ... so you're going to learn about 3 little known Paradigm Shifts.  You'll also learn how 24/7 Internet Marketing works, why it works, and you'll hear from some people who've been using the system.

Why Are We On This Call Today?

If you took a poll, you would most likely find that many of us are on this call for different reasons ... but for most, it probably boils down to a 5 letter word... money! Now, we're not talking about money for money's sake, we're talking about money to buy your dream home, money to buy a new car, money for a college fund for your children or grandchildren. What we're talking about here is money to buy back control of our lives. 

Because with enough money, you can say goodbye to the J.O.B., give up that nasty commute, and maybe even get rid of the  worst invention of the 20th century... the dreaded alarm clock. The money is really just a means to an end... and the end result we all desire is called LIFESTYLE.

So let's talk about money. Today we're going to unveil a system, that when used can provide you with a true 6 figure residual income. Now this is not hype or exaggeration because we don't allow any of that on our calls. 24/7 Internet Marketing has been built on a foundation of honesty, trust, and integrity.

The wonderful thing about 24/7 is this ...  the facts, all by themselves, are good enough. We've created a major paradigm shift in network marketing... No hype, no sensationalism, and absolutely no exaggeration.

First, Let's Review How 24/7 Internet Marketing Works

24/7 uses specialized tools, INSTEAD of a person's abilities or selling skills, to market our products.  This is Paradigm Shift #2. We’ve eliminated SELLING! With 24/7 Internet Marketing there is absolutely, positively NO SELLING !!

Can you see yourself making money as an “Internet Consultant”? That’s exactly what we’re going to teach you to do! With 24/7, we are simply teaching our members instead of selling to prospects. Ask yourselves…  would you rather be “teaching serious people” or “twisting people’s arms to try and sell them something” ? The answer’s pretty obvious – right?

Now Let’s Review the 4 Steps To Success:

Step 1. We automatically load these leads into our autoresponders. The system then sends out a series of 600,000 (yes – I did say 600,000) compelling HTML email letters directing people to your websites. The letters have already been written for you, the schedules have been set up, and each email is personalized with your name, your phone number, and your website link.

These emails are very effective for 3 reasons...

First, prospects open the emails because their name is always in the subject line. 

Second, prospects read them twice as much as others because our emails look like a full color, animated web page. 

Third, prospects then act upon our emails because they contain hyperlinks that direct them to your site with just a single click. They are reading your email, they click on the link, and just like that... they’re browsing your website!

Now, for me, Step 2 is absolutely the best part!  You Live your life while 24/7 Internet Marketing works every hour of every day, following up endlessly WITH YOUR PROSPECTS. While you’re working your regular job, away on vacation, or even sleeping – the system is constantly putting YOUR name and YOUR website in front of YOUR prospects. In fact, over the course of a year, the system will provide over 3.5 million email exposures for your business.  Now, once your prospects have been to your websites, a fair number of them will automatically enroll in your business.

Now, understand that 24/7 completes these first 2 steps without any involvement on your part, and literally does 99% of the work for you. But now the system has done its job and delivered new members to you – it’s time to do YOURS. There are just 2 additional tasks that you need to complete.. these are Steps 3 and 4.

And Step 4 ... call your new team members with your sponsor. You simply welcome each new member, interview them to find out who's serious about earning residual income, and teach those that qualify the exact same Four Step Process we just outlined for you.

That's it.  That's all there is to it.  

So now, let's take it to __________________ (city, state) to hear why 24/7 works from __________________ (Guest Speaker).

Why 24/7 Works (Speaker 2 ... 3 minutes)

Thanks __________! So Why does 24/7 Internet Marketing work so well?

In a nutshell, 24/7 Internet Marketing was designed for the 95% of the population who do not like to sell. Of course, it also works great for the 5% who like sales. 24/7 is a unique and revolutionary system that requires no previous experience and no specialized skills.

Let's review the four main reasons why the systems works so flawlessly:

The second reason 24/7 works so well is time management.  Although it's hard to believe, 24/7 does 100% of the following for you - it does all of the cold calling, contacting, & inviting, all of the  prospecting, qualifying, & presenting, and it even does all of the sifting, sorting, & follow up. You don't waste time chasing after people because the system actually delivers new members to you who are serious and ready to build a business 

Reason number three is there NO "cold calling" or rejection.  Very few people, no matter how motivated, dedicated, committed, or talented can spend their days calling strangers and hearing the dreaded word "NO" over and over again. 24/7 automatically contacts thousands of people for YOU and directs them to YOUR web sites. There is no rejection because you only talk with people who have requested information about your business ... or in many cases, they've already enrolled as members in your business.

So how do you know 24/7 works? That's an easy question ... BECAUSE YOU'RE HERE! Most of the people on this phone today either took an interest or joined our team because of 24/7. Think about it... what brought you on the call tonight?  

"Back to you, ___________."

(Host) Thanks for that great explanation, _________, now we know exactly how and why 24/7 works.

Summary (Host ... 2 minutes)

OK, Let's Quickly Review The Key Benefits Of 24/7

Second - The system does 99% of the work for you.

Third - No rejection ... you only talk to members and interested people.

And finally ... the fifth major benefit of the system is it's simplicity - Anybody can successfully use the system and even more importantly ... teach others how to use it! This is the key to becoming wealthy and independent folks, because, let's face it, no matter how good you are at what you do, it will be very difficult to become wealthy from 40, 60, or even 80 hours a week at a job ... you have to earn income from the efforts of others... and to do that you must have a simple, foolproof, and duplicatable system.

OK, so far we've explained How and Why 24/7 works. Now, I'm sure you've heard enough from me, so let's hear from some of our 24/7 members who have been using the system for varying lengths of time.

>

Testimonials (Host ... 6 minutes for all three with follow up questions)

(Call on 3 team members for 60 second testimonials.) If the testimonial goes beyond 90 seconds, DO NOT ask a follow up question.

Notes For Testimonial Speakers ______________ _______________ _______________

Testimonials should be short (1 minute + follow up question), compelling and to the point. Talk a little bit about your background, your previous MLM experience and success (if you don't have any, say so), how long you have been involved with 24/7, and how many people the system has personally sponsored for you into your primary company or front-end income stream.

Important Note: Do not talk about any individual companies (i.e. EDW, Juvio, etc.) ... only talk about your "primary program", "front-end income stream", "primary business", etc.

Then briefly tell the listeners what it is that you like about 24/7 (2 key points.) Some ideas are time with family, no overhead, no meetings, no inventory, the support team, no hype, the fact that the system affords you time because it does 99% or more of the work, no paperwork, no shipping, no chasing, anybody can do it (duplication), etc. 

When you are finished, send it back to the host by saying, "Back to you ____________"

Follow up Questions: Host asks questions that highlight the benefits of the the system. For example...

 "Say, ________, how many of your personally sponsored people did you chase after or even talk to before they enrolled?"

 "You have been in network marketing before, right? What was the largest number of people you personally sponsored before 24/7?"

"How many weekly hotel meetings have you attended since joining 24/7?"

"How many cold calls have you made?"

"Why don't you take a couple of minutes and talk about your inventory (your garage full of products'), the shipping, credit card processing, the paperwork, and overhead."

"Can you tell us about your monthly GV, BV, and CV, __________."

> You should now be 21 minutes into the call.

Closing Summary (Host ... 2 minutes) 

Well, that's the 24/7 Internet Marketing story, folks. As you can see, the system does not discriminate... it works equally well for everyone who uses it and you can expect similar results.  Now, if you're thinking, "This sounds too good to be true", you're not alone. That's the way we all felt in the beginning . But here's what we've found ... nearly 100% of the motivated, dedicated and committed members who follow the system for at least 12 months are succeeding. 

Now you're probably saying to yourself, "If this system works so well, it must cost an arm and a leg!" Well, that's the absolute best part, because with very limited success, your system - including the 600,000 emails a month  ...  will be absolutely FREE FOR LIFE. 

And remember ... 24/7 Internet Marketing can help you explode any home-based business. That's right, YOU can earn a HUGE residual income by providing this system to Internet marketers worldwide. 

Just think about this... in the California Gold Rush in the 1800s, who made all the money??

I can assure you that it wasn't the people standing in the freezing cold streams prospecting for gold, it was those who sold them the tools ... from sifting pans and pick axes to dynamite.

And, now we're living through The Internet Gold Rush, this is Paradigm Shift #3 that we talked about earlier... the biggest paradigm shift ever to hit this planet.  Here's a question for you ... Would you like the ability to provide millions of networkers with the most efficient business building tool on the Internet today - and as a nice little side bonus get paid handsomely for doing it? 

If any of this sounds appealing to you, get back to the person who invited you on this call.  Don't do anything until you have all your questions answered.  After your questions are answered, make the quality decision to join our 24/7 Internet Marketing Team!

Special thanks to our greeter for today's call ______________________, to our guest speaker _______________, and to our members who were kind enough to share their success stories with us _____________, ______________, and _____________.

(Important: Host unmutes the call now before concluding by hitting *5)

And thanks again to all of you for joining us today. And tomorrow, why not let 24/7 Internet Marketing work for you 24/7?!

Important: After everyone says goodnight, host must hit *5 to mute the call so that we don't have people holding conversations on the public conference call line.